Movie Addicts. Celeb Dishers. Gamers. We're All Here.

So you’ve got a game idea? Congratulations. You’re going straight to the top, baby. Now you just need to figure out how to separate ten million dollars from a publisher so your employees can eat and house themselves while they make it.

In the service of navigating the business world of video games, there’s an article at Gamasutra about how to make your pitch.

A lot of it is fairly standard stuff. Don’t show up in a tank top and gym shorts. Keep it short, simple and strong. If you see a contract, hire a lawyer.

For those of us outside the industry, it also offers a peep at the odds a developer is facing when they make their case to those with the bankrolls.

With that mentality, however, comes selectivity. Said [Microsoft Game Studios Europe business development director Peter] Zetterberg, “We get about 600 games a year sent in, from pieces of paper to presentations and demos, and 50 of those are demoed to marketing and so on. Ninety percent are thrown out at the door. Six might get signed, one gets cancelled, so one percent get published.”

Have you ever considered the world of independent game development, my friend?

Popularity: 4% [?]

Categories: Video games //