Ingest, Transform, and Harmonize Your
GTM
Data.
Integrations that
Power
Revenue Operations.
A complete and accurate view of your marketing, sales, and success data is the foundation of your Go-to-market intelligence. Your responsibility as a business and revenue operations leader that supports all your front office requirements is constantly growing. You need to instantly connect new channels, tools, and internal systems to support your measurement, reporting, and optimization. That’s why we make it easy to bring any data into our platform, no matter where it comes from while helping you make sense of it along the way.
The Data Integration Playbook
Are you just getting started on your data integration journey? We wrote a 7-step roadmap to help you understand and improve your company’s marketing analytics efficiency.
Meet the Family.
The combination of
APIConnect, TotalConnect, and
LiteConnect, gives revenue ops leaders complete control over their data, with the flexibility to keep adding data layers to their analysis. With every performance, outcome, and investment across the customer journey in one place, gain the confidence to make smarter decisions, faster.
APIConnect
Access the most comprehensive and fastest growing library of marketing APIs and databases, cloud storage platforms, and big data environments. Your platform connector will automate data integration and update at the frequency of your choosing. Our APIs cover the full spectrum of the martech and ad tech ecosystem so you can connect your social, search, display, video, programmatic, web analytics, CRM, email, and more, all in one place. Even better, these products come with SmartLenses for instant visualization and insight.
TotalConnect
With 8000+ tools in the marketing ecosphere, you need an AI-platform that can adapt instantly to any data source. Marketing-centric, TotalConnect, automates the ingestion, cleansing, collection, and mapping of all of your file-based reporting sources. Steps that manual approaches are unable to execute, even with advanced skills. TotalConnect does the heavy lifting so you can focus on analysis and insights. Plus, continuous machine learning means it keeps getting smarter, gaining insight from the hundreds of thousands of data streams active in the Kwanzoo platform, every day.
LiteConnect
LiteConnect simplifies data ingestion and analysis of single data files, bringing you from data to visualizations, automatically. Simply drag-and-drop your data file into Kwanzoo and watch it get visualized instantly. LiteConnect doesn’t require any upfront data model considerations, so it’s perfect for ad hoc analysis and non-marketing sources such as sales data, geographic data, or weather data. Best of all, you can automatically overlay your LiteConnect data with any of your data in the system by date or optionally unify it with your data model with data fusion.
Unlike more traditional data integration tools designed for IT users, this platform is built for hardworking marketers who need to pull information from a bewildering portfolio of data management, marketing analytics, campaign management, social media, sales and other platforms.
