Make every decision
Data-Driven.
Make every decision Data-Driven.
Drive ROI, speed, & growth
with Rev-Ops dashboards.
Drive ROI, speed, and growth with Rev-Ops dashboards.
Drive ROI, speed, & growth with Rev-Ops dashboards.
Kwanzoo GTM platform was designed for modern marketers to provide on-demand access to all KPIs, trends and insights at the cross-channel level, in one centralized location so you know what works, what doesn’t, and where to spend your next dollar. Take your marketing to the next level by gaining comprehensive, real-time visibility.
Measure how your
Go-to-Market teams generate Demand, Revenue, & Advocacy
Measure how your Go-to-Market teams
generate Demand, Revenue, and Advocacy
Create your single source of truth for marketing with ease.
- Integrate your data with the world’s most extensive API library. Utilize the largest marketing-focused API library to integrate data from social, search, display, video, programmatic, web analytics, CRM, and email platforms.
- Connect any data with AI. With 7,000+ marketing tools available, you can connect any data source instantly. Intelligently identify and integrate any dataset with sophisticated AI.
- Unify your data across channels. Dynamic data modeling lets you automatically map all your fields and measurements into a consistent taxonomy - so you can focus on insights instead of data prep.
- Use clicks, not code for marketers. Artificial intelligence, automation, and marketing expertise put you in control of all your marketing data - regardless of where it's stored, how it's formatted, or how much it changes over time.
See growth and results from every investment, activity, and goal.
- Give B2B marketers deeper analytics across channels. Optimize leads, conversion, and pipeline growth with unified reporting and insights across your advertising, events, email, social, website, and CRM.
- Help agencies improve efficiency and scalability. Replace manual reporting and augment analytics processes across your clients to drive growth. Gain agility to deliver scalable and customized solutions with rapid time to value and maximize ROI.
- Equip publishers with automated reporting tools. Optimize the value of your content and audiences across direct and programmatic channels, sites, and devices — with built-in reporting and insights for your clients and teams.
Get deeper insights from your data more quickly.
- Surface AI insights quickly. Capitalize on what’s working and course-correct what’s not across all your campaigns. Take action on day-by-day recommendations to keep your KPIs performing on track.
- Turn data into visual explanations. Automate visual guides and natural language descriptions to understand each insight’s meaning — so you and your team can take action.
- Spend less time analyzing and more time acting. Use automated regression modeling and statistical analysis methods to turn hours or days of analysis into minutes. Then, optimize the path forward.
Tie revenue to marketing with automated reporting.
- Create marketing dashboards with ease. Visualize the right in-depth KPIs, performance trends, campaign analysis, and segment drill-downs for platforms like Google Analytics, Facebook, Adwords, and thousands more.
- Put the right information at everyone’s fingertips. Deliver a 24/7 interactive marketing reporting experience to monitor and improve every investment, performance, and goal across your teams, campaigns, and channels.
- Empower every decision-maker. Customize your dashboards and reports for each stakeholder, including your CMO and teams across email, social, advertising, and more — so your teams and partners make smarter decisions.
Activate your data and align your teams to optimize campaign ROI in the moment.
- Enjoy cross-platform activation. Drive ROI with real-time actions to pause underperforming campaigns and change budgets across Google, Facebook, and any other tools in your stack.
- Collaborate in real-time. Connect your chat platform into your dashboards to enable teams and partners to collaborate on analysis, insights, and decision-making.
- Stay on track with smart goals and alerts. Put every performance in context by measuring your progress against goals. Enjoy automated predictions on goal completion, and get recommendations on how to achieve the best results.
- Share via email, mobile, and more. Easily share your dashboards, insights, and reports as a secure link, PDF, or presentation deck. Send instantly, or set up scheduled delivery via email or mobile.
Create your single source of truth for marketing with ease.
- Integrate your data with the world’s most extensive API library. Utilize the largest marketing-focused API library to integrate data from social, search, display, video, programmatic, web analytics, CRM, and email platforms.
- Connect any data with AI. With 7,000+ marketing tools available, you can connect any data source instantly. Intelligently identify and integrate any dataset with sophisticated AI.
- Unify your data across channels. Dynamic data modeling lets you automatically map all your fields and measurements into a consistent taxonomy - so you can focus on insights instead of data prep.
- Use clicks, not code for marketers. Artificial intelligence, automation, and marketing expertise put you in control of all your marketing data - regardless of where it's stored, how it's formatted, or how much it changes over time.
See growth and results from every investment, activity, and goal.
- Give B2B marketers deeper analytics across channels. Optimize leads, conversion, and pipeline growth with unified reporting and insights across your advertising, events, email, social, website, and CRM.
- Help agencies improve efficiency and scalability. Replace manual reporting and augment analytics processes across your clients to drive growth. Gain agility to deliver scalable and customized solutions with rapid time to value and maximize ROI.
- Equip publishers with automated reporting tools. Optimize the value of your content and audiences across direct and programmatic channels, sites, and devices — with built-in reporting and insights for your clients and teams.
Get deeper insights from your data more quickly.
- Surface AI insights quickly. Capitalize on what’s working and course-correct what’s not across all your campaigns. Take action on day-by-day recommendations to keep your KPIs performing on track.
- Turn data into visual explanations. Automate visual guides and natural language descriptions to understand each insight’s meaning — so you and your team can take action.
- Spend less time analyzing and more time acting. Use automated regression modeling and statistical analysis methods to turn hours or days of analysis into minutes. Then, optimize the path forward.
Tie revenue to marketing with automated reporting.
- Create marketing dashboards with ease. Visualize the right in-depth KPIs, performance trends, campaign analysis, and segment drill-downs for platforms like Google Analytics, Facebook, Adwords, and thousands more.
- Put the right information at everyone’s fingertips. Deliver a 24/7 interactive marketing reporting experience to monitor and improve every investment, performance, and goal across your teams, campaigns, and channels.
- Empower every decision-maker. Customize your dashboards and reports for each stakeholder, including your CMO and teams across email, social, advertising, and more — so your teams and partners make smarter decisions.
Activate your data and align your teams to optimize campaign ROI in the moment.
- Enjoy cross-platform activation. Drive ROI with real-time actions to pause underperforming campaigns and change budgets across Google, Facebook, and any other tools in your stack.
- Collaborate in real-time. Connect your chat platform into your dashboards to enable teams and partners to collaborate on analysis, insights, and decision-making.
- Stay on track with smart goals and alerts. Put every performance in context by measuring your progress against goals. Enjoy automated predictions on goal completion, and get recommendations on how to achieve the best results.
- Share via email, mobile, and more. Easily share your dashboards, insights, and reports as a secure link, PDF, or presentation deck. Send instantly, or set up scheduled delivery via email or mobile.
4 key benefits of Kwanzoo:
4 key benefits of Kwanzoo:
4 key benefits of Kwanzoo:
1.
A unified Revenue Operations view of all marketing, sales, and CS investments.
2.
Optimization and effectiveness of your account-based programs against impact or spend.
3.
Real-time insights across all platforms, program types, channels and data sources.
4.
Better alignment across marketing and sales, driving collaboration across teams and regions
1.
A unified Revenue Operations view of all marketing, sales, and CS investments.
2.
Optimization and effectiveness of your account-based programs against impact or spend.
3.
Real-time insights across all platforms, program types, channels and data sources.
4.
Better alignment across marketing and sales, driving collaboration across teams and regions
Get more from
your GTM programs with better attribution
- Full visibility into your attribution analysis
- Use traditional or custom methods to build attribution models easily with clicks, not code
- Increase transparency of raw data and reporting
- Analyze large amounts of 1st- party prospect data using Kwanzoo Data Lakes
- Create insights that all stakeholders can understand
Get more from
your GTM programs with better attribution
- Full visibility into your attribution analysis
- Use traditional or custom methods to build attribution models easily with clicks, not code
- Increase transparency of raw data and reporting
- Analyze large amounts of 1st- party prospect data using Kwanzoo Data Lakes
- Create insights that all stakeholders can understand
Get more from your GTM programs with better attribution
- Full visibility into your attribution analysis
- Use traditional or custom methods to build attribution models easily with clicks, not code
- Increase transparency of raw data and reporting
- Analyze large amounts of 1st- party prospect data using Kwanzoo Data Lakes
- Create insights that all stakeholders can understand
Elevate your Brand Health across
all
channels.
Elevate your Brand Health across
all
channels.
Your brand's health is determined by your brand values and mission, as well as customer perceptions in the market. It’s no longer a one-way street of communication. Today’s customers are taking ownership of the brands they engage with, creating new challenges but unprecedented opportunities. With Datorama, you can listen and act in an integrating manner across all channels you interact with your customers.
Your site's SEO strategy and social pages form a critical set of connection points for customers to find you, interact, purchase, and share their voice. With Datorama, you don’t have to look at your organic marketing as a silo separate from your advertising; it will connect holistically. You will be able to track the interaction between paid and organic campaigns, boost your top content, optimize for quality traffic, and link dwell times to business.
Optimize
Your GTM with
AI Driven Insights
- Marketing System of Record: Connect and unify marketing data from every source into one view with clicks, not code.
- Optimize Performance: Get actionable insights and alerts to performance adjustments that improve ROI.
- Align Teams and Stakeholders: Get actionable insights and alerts to performance adjustments that improve ROI.
Optimize
Your GTM with
AI Driven Insights
- Marketing System of Record: Connect and unify marketing data from every source into one view with clicks, not code.
- Optimize Performance: Get actionable insights and alerts to performance adjustments that improve ROI.
- Align Teams and Stakeholders: Get actionable insights and alerts to performance adjustments that improve ROI.
Optimize Your GTM with AI Driven Insights
- Marketing System of Record: Connect and unify marketing data from every source into one view with clicks, not code.
- Optimize Performance: Get actionable insights and alerts to performance adjustments that improve ROI.
- Align Teams and Stakeholders: Get actionable insights and alerts to performance adjustments that improve ROI.
Integrate Data from any Source
Use the largest existing marketing-focused API library to integrate your data across all the most popular CRM, email, display, programmatic, web analytics, search, and social platforms.
Unify your data across channels
Automatically map all your fields across systems into a consistent taxonomy with dynamic data modeling — so you can focus on insights instead of just on data prep.
Connect
all marketing insights
AI, automation, and marketing expertise put you in control to connect all your marketing data — regardless of where the data lives, what format it’s in, or how much it changes over time.
Integrate Data
from any Source
Use the largest existing marketing-focused API library to integrate your data across all the most popular CRM, email, display, programmatic, web analytics, search, and social platforms.
Unify your
data across channels
Automatically map all your fields across systems into a consistent taxonomy with dynamic data modeling — so you can focus on insights instead of just on data prep.
Connect all
marketing insights
AI, automation, and marketing expertise put you in control to connect all your marketing data — regardless of where the data lives, what format it’s in, or how much it changes over time.
Marketing Performance Optimization
- Lack of unified view of marketing investment, performance and results
- Lack of real-time performance insights to optimize ROI and results
- Lack of alignment & governance
to drive collaboration across teams and regions
Marketing Performance Optimization
- Lack of unified view of marketing investment, performance and results
- Lack of real-time performance insights to optimize ROI and results
- Lack of alignment & governance to drive collaboration across teams and regions
Marketing Performance Optimization
- Lack of unified view of marketing investment, performance and results
- Lack of real-time performance insights to optimize ROI and results
- Lack of alignment & governance to drive collaboration across teams and regions
