Why Teams Choose Kwanzoo Over Clearbit for Anonymous Traffic
Clearbit is now Breeze Intelligence inside HubSpot. No standalone access, no CRM flexibility. Compare person-level visitor ID with native signals against Breeze Intelligence's account-level enrichment locked inside HubSpot.

What Happened to Clearbit? The HubSpot Acquisition Explained
HubSpot acquired Clearbit in December 2023 and rebranded it as Breeze Intelligence. The standalone Clearbit API is no longer sold. All free tools (Clearbit Connect, TAM Calculator, Weekly Visitor Report) were shut down by April 2024. You now need a paid HubSpot subscription to access any Clearbit capabilities. If your team uses Salesforce, Pipedrive, or any other CRM, Clearbit is no longer an option. Credits start at $45/month for 100 enrichments, but the mandatory HubSpot subscription makes the real cost $1,250 to $5,390+/month for mid-market teams. Credits expire monthly with no rollover.
Kwanzoo: Pay for Identified Visitors
Outcome-based pricing per identified lead or account. Monthly plans starting at $250/month. CRM-agnostic. No API integration required. No credit expiration. 14-day free POC with 500 credits available.
Clearbit (Breeze Intelligence): HubSpot + Credits
Requires HubSpot subscription ($800+/month for Professional) plus Breeze credits ($45/month for 100 credits). Mid-market teams pay $1,250 to $5,390+/month all-in. Credits expire monthly. No standalone access. No non-HubSpot CRM support.
Enrichment layer inside HubSpot (formerly standalone API). HubSpot subscription required. Credit-based pricing.
KWANZOO
Person-level visitor identification with native behavioral and intent signals. CRM-agnostic. No HubSpot lock-in.
Enrichment-Only for Known Contacts
Person-Level Anonymous Visitor Identification
HubSpot-Only with Expiring Credits
CRM-Agnostic with Outcome-Based Pricing
Static Firmographic Data, No Phone Numbers
Native Behavioral and Intent Signals
Real-time website engagement tracking, offsite buying intent from 6B+ monthly signals across 90,000+ sites, and verified direct phone numbers included. Not just static firmographic data.
Single-Purpose Enrichment Inside HubSpot
Kwanzoo Signals Hub: Five Products, One Platform
Person-Level Visitor ID, Offsite Intent Leads, Account Intelligence, Contact Monitoring, and Social Monitoring in one unified Signals Hub. No API integration overhead, no developer resources required.
Kwanzoo Signals Hub: Complete Platform Beyond Enrichment
Person-Level Visitor Identification
Identify anonymous visitors before form fills with up to 40% identification rates. Get verified emails, phone numbers, job titles, and LinkedIn profiles using a 263M+ B2B profile database. Filter by firmographics, personas, seniority, and job function to match your ICP.
Offsite Intent Data + Contact Monitoring
Track individual buyers researching competitors across 90,000+ sites with 6 billion signals monthly. Monitor job changes, promotions, and company moves for contacts in your CRM so you re-engage warm buyers at new accounts.
Social Monitoring + Account Intelligence
Track LinkedIn activity and social signals for target accounts. Combine visitor identification with account-level buying signals to prioritize outreach by intent strength, not just firmographic fit.
No. HubSpot acquired Clearbit in late 2023 and fully integrated it as Breeze Intelligence. The standalone Clearbit API, Chrome extension, and all free tools were shut down by April 2024. All Clearbit features now require a paid HubSpot subscription and run on HubSpot's credit system. Teams using Salesforce, Pipedrive, or other CRMs need a different solution.
GET IN TOUCH
See Anonymous Visitor Identification in Action
Get a demo showing how Kwanzoo identifies visitors that Clearbit cannot reach. No form fills. No APIs. No HubSpot lock-in. Start with a 14-day free POC.

