Why Growing Teams Upgrade from RB2B to Kwanzoo
Compare complete Signals Hub and visitor intelligence platform with person-level data against basic free company identification.

The Core Difference: Person-Level Contact Details vs Basic Company Names
RB2B's free version offers free basic company identification for website visitors. Kwanzoo's 14-day free POC with 500 test credits provides person-level visitor identification with verified contact details, and behavioral signals. Upgrade to paid plans, and Kwanzoo add's personal-level offsite intent data, and enterprise features. The question isn't which is better - it's whether free basic company names are sufficient or you need actionable contact details both on and off the website.
Kwanzoo: Enterprise Outcome-Based
Outcome-based pricing per identified lead or account with person-level contact details. Monthly plans available. Typical cost: $1,500-$8,500/month depending on volume and features.
RB2B: Free Basic Tool
Free basic company identification with no person-level details, no advanced features, no dedicated support. Paid tiers available for additional capabilities but limited compared to enterprise platforms.
Free basic company identification tool with limited features
KWANZOO
Enterprise Signals Hub and person-level visitor ID platform with multiple integrated products
Company-Level Identification Only
RB2B's free version identifies which companies visit your site but provides no person-level contact details. Cannot tell you who specifically visited or provide emails and phone numbers. RB2B paid plans provide person-level visitor identification on the website only.
Person-Level Contact Details
Free Tool with Limited Features
Complete Enterprise Platform
Five integrated products covering person-level website visitor ID, person-level offsite intent, account intelligence for company-ID of website visitors, AI automation, and monitoring (web, social) with advanced ICP filtering.
No Dedicated Support or SLAs
RB2B starter plan operates as a free tool with community support only. No dedicated account management, implementation assistance, or service level agreements.
Enterprise Support and Onboarding
Basic Company Names Without Context
RB2B free version provides company names without behavioral signals, engagement data, buying intent visibility, or context about visitor actions on site.
Behavioral Signals and Intent Data
Website engagement tracking, pages viewed, ID-syncing to third party website visitor journey tools (track time on site, e-commerce cart activity), person-level offsite intent signals, and buying behavior - not just static company names (free plan) or just person-level website visitor ID (paid plans).
Enterprise Platform Beyond Basic Company ID
Advanced ICP Filtering
Offsite Intent Monitoring
Track individual buyers researching competitors and alternatives across 90,000+ media websites, and 10s of 1000s of domains with 6 billion signals monthly beyond website visits.
AI Campaign Automation
RB2B's free version identifies company names. Kwanzoo's 14-day POC with 500 test credits identifies the actual people with verified emails, phone numbers, and LinkedIn profiles for immediate outreach. Teams can then upgrade when they need actionable contact details, not just company names, plus behavioral signals and offsite (web, social) buying signal and intent data.
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See Person-Level Intelligence Beyond Company Names

