Which of the following is an engagement metric?
Engagement metrics on LinkedIn measure how users interact with your content. These include:
- Reactions: Likes, celebrate, support, love, insightful, curious
- Comments: User replies to your post
- Shares: When users repost your content to their network
- Clicks: Clicks on links, images, or "see more"
- Follows: New followers gained from the post
Unlike impressions (which just measure views), engagement metrics show active interest. A high engagement rate signals that your content resonates with your audience and LinkedIn's algorithm will show it to more people.
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