EPISODE 11 | May 09, 2025
AI Content Scaling: From Impressions to Revenue
Kady Deshpande shows how Simplified helps marketing teams create video, design, and social content at scale with AI-powered workflows.
Key Takeaways
- Old school vs new school: Shift from impression/click metrics to conversion and revenue focus
- Customer behavior changed: People now ask LLMs for answers instead of searching through articles and forums
- Simplicity lost: Tools became powerful but complex - need to restore accessibility for marketers
- All-in-one platform: Video, design, writing, and social media in one seamless workflow
- Target audiences: Busy marketers, creators, small business owners, and marketing teams scaling on-brand content
Guest
Kady Deshpande, Founder & CEO
Simplified
Simplified
Key Topics
AI Content Creation, Marketing Automation, Omnichannel Marketing, Video Creation, Social Media Management, Brand Content
Tags
AI content, content creation, social media, video marketing, marketing automation, brand content
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