EPISODE 41 | January 09, 2026

AI Governance & Data Privacy Compliance for GTM

Expert guidance on navigating AI governance, data privacy regulations, and compliance requirements for B2B tech companies

Key Takeaways

  • High-risk processing triggers compliance: Healthcare, housing, employment, financial decisions, and loans are high-risk areas - if your AI touches these, expect heavy regulatory scrutiny under Colorado AI Act, EU AI Act, and California ADMT
  • Controller vs Processor matters: In B2B relationships, understand your role - as a service provider you're a processor with limited data use; this affects your DPA requirements and what promises you can make
  • Avoid claiming 'anonymization': Don't assert anonymized data - it's nearly impossible to prove and can be reidentified. Use 'deidentification' or 'aggregation' instead, which have clearer legal definitions
  • Trust centers reduce sales friction: Having DPAs, SOC 2 reports, and security documentation ready in a trust center dramatically speeds up enterprise sales - it's becoming table stakes for B2B SaaS
  • Build governance from day one: Re-engineering for privacy is costly - architect AI governance, data flows, and retention policies from the start using frameworks like NIST AI Risk Management

Guest

Jenny Lynn Sheridan and Constantine Karbaliotis, Privacy & AI Governance Experts
Laptops

Key Topics

AI Governance, Data Privacy, GDPR, CCPA, EU AI Act, Colorado AI Act, Privacy Impact Assessment, Data Processing, Compliance Frameworks
Laptops

Tags

ai governance, data privacy, gdpr, ccpa, eu ai act, colorado ai act, compliance, dpa, privacy impact assessment, nist
Laptops

OUR BLOG

Latest on Buyer Identity and Signal-Based GTM

Strategies, insights, and best practices for person-level visitor identification and AI-powered go-to-market.

B2B Website Visitor Identification Tools 2026: Tools Compared With G2 Ratings, Pricing & Framework

Laptops

Your SDRs Spend 40% of Their Day Researching Leads They Should Already Have

Laptops

The 24-Hour Gap: What Happens Between a B2B Website Visit and First Sales Contact

Laptops